Podcasters: Jay Levy, Robin Johnson, Matthew Bennett, & Dr. Jerry Yager
Jay Levy and Robin Johnson join Matt, Curt, and Jerry to discuss their recent bookCross-Cultural Dialogues on Homelessness: From Pretreatment Strategies to Psychologically Informed Environmentswhich was inspired by conversations surrounding homelessness between providers in the United States and the United Kingdom. In their book, Levy and Johnson present a range of best practices for those experiencing homelessness and trauma. In this episode, we explore the insights gained from their important dialogue and how innovation emerges from learning outside our normal focus areas.
What lessons did you learn from the experience and conversations of Levy and Johnson?
How could the concepts of pre-treatment or psychologically informed environment help you think about your work?
Did you see any opportunities to step outside your normal focus areas to learn from those with different experiences and unique expertise?
Presenters for this webinar included Frances Shani Parker, author of Becoming Dead Right: A Hospice Volunteer in Urban Nursing Homes. This groundbreaking book is the captivating account of her hospice volunteer insights and experiences in Detroit, Michigan nursing homes. Stories, general information, and poems explore hospice care, urban nursing homes, caregiving, dementia, death, and bereavement. Pain management, death preparations, disparities in healthcare, and strategies for improving healthcare and nursing homes are also examined. Becoming Dead Right presents universal perspectives, particularly the often-missing voices of urban dwellers and people of color.
For one thing, it can represent a significant portion of the cost of an average print job. For another, paper has to suit your purpose. Is the paper weight appropriate? Will ink show through to the other side? Will it be OK going through the mail? Paper also affects the design, so you need to choose carefully.
Fortunately, here at Print-Tech we’re paper experts, and we’re happy to help customers specify the right paper. Some fundamental paper knowledge will help, so in this issue, we’ll cover some paper basics.
Major Paper Categories
Printing papers fall into these general categories, or grades: bond, offset, text, coated, and cover. Most of the time, you’ll use one of these papers for your print jobs. Less common categories are newsprint, tag, lightweight (or Bible), Bristol and index. Each paper category serves a particular purpose. It’s our job to help you select the right sheet.
“Basis weight” is a key term in commercial printing. Every grade of paper is made in one basic size, which is used to determine its basis weight. Printing papers in the U.S. are identified by their basis weight – the weight in pounds of a ream of paper (500 sheets) in the basic size. Papers can have different basic sizes. For book papers, it’s 25″ x 28″. For cover papers, it’s 20″ x 26″. A ream of each can weigh 80 pounds, even though they have different basic sizes. This is why an 80 pound cover is heavier than a 100 pound text sheet, and why these weights can become confusing. Paper weight is usually indicated by using the “#” symbol. For example, “20#” means “20 pounds per basis ream of 500 sheets.”
So we might spec an 80# offset sheet for a brochure, or an 80# cover sheet for a poster. Cover stock is thicker and bulkier than an offset sheet. A lightweight text sheet might be too thin, or flimsy, for a particular project. (A quick rule of thumb: the higher the basis weight, the heavier the stock. So a 100# cover is heavier than an 80# cover.)
Coated vs. Uncoated Paper
Coated paper is manufactured at the mill with a surface layer of coating, giving it a smooth finish, or sheen, that uncoated paper may not have. There are many kinds of coated paper. Dull-, silk-, or matte coated paper has a non-gloss finish. Gloss-coated paper is, as expected, shinier, and more polished. Different brands have different sheens for each type, and our salespeople can show you samples and help with the selection process.
Gloss-coated paper grabs attention and helps images “jump” off the page. Coated paper prevents the ink from absorbing into the paper. This allows for cleaner, crisper printing, especially in photos, solids, blends and fine details. It’s ideal for some projects (magazines, book covers, flyers, posters) but not for others (business cards, forms, book text).
Uncoated paper stock is paper that has not been coated with a surface sealant. Inks dry by absorbing into the paper like a sponge. This paper type can soften the colors that are printed. Uncoated papers comprise a vast number of paper types and are available in a variety of surfaces, both smooth and textured. If a printed piece will be written on (return form, reply postcard, survey), then uncoated stock is ideal, since ink could smear on coated paper.
This basic introduction to paper weights and finishes will benefit you when working with your printer. Over time, you’ll appreciate the difference between, say, a 70# offset and an 80# cover, and you’ll be able to identify a matte finish as opposed to a gloss finish.
Host Cyrus Webb welcomes author Sweta Srivastava Vikram to #ConversationsLIVE to discuss what it’s been like to see the response to her book LOUISIANA CATCH, what inspired it and the themes she hopes readers are left thinking about.
Stay connected with Sweta on her website www.swetavikram.com.
Sweta Srivastava Vikram, featured by Asian Fusion as “one of the most influential Asians of our time,” is a best-selling author of 12 books, five-times Pushcart Prize nominee, mindfulness writing coach, social issues advocate, and a certified yoga & Ayurveda counselor who helps people lead creative, productive, and healthier lives. Louisiana Catch (Modern History Press 2018) is her debut U.S. novel. It’s the #1 new release on Amazon under women’s divorce fiction and featured on U.K.’s list of “Books to Read in 2018.” Born in India, Sweta spent her formative years between the Indian Himalayas, North Africa, and the United States collecting and sharing stories. She writes hopeful stories about multiculturalism and women’s issues with a healthy dose of suspense, reflections, wellness, and food. Sweta, whose work has appeared in The New York Times, amongst other publications, across nine countries on three continents, is an award-winning writer and graduate of Columbia University. She lives in New York City with her husband and in her spare time, teaches yoga to female survivors of rape and domestic violence. You can find her in these online spaces: Twitter (@swetavikram), Instagram (@swetavikram), and Facebook (http://www.facebook.com/Words.By.Sweta)
This was our first episode to have the book’s author as our guest host! Shout out to Sweta Srivastava Vikram for coming on the show to discuss her most recent novel, Louisiana Catch. This episode was conducted over the phone, so there are a few spots that are choppy, but overall, one of our favorite episodes to date. Check her out on FB, Instagram, and her website SwetaVikram.com and show her some BFP love! Louisiana Catch is available for purchase on Amazon.